Our Brand

OCtrain - Brand Message


1

Open Bar Island with Feature Jumbotron

Centrally located bar island highlights the large variety of taps and allows views across bar. Jumbotron becomes a feature element allowing branding and TV viewing opportunities while creating excitement at the bar.

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2

Interior – Exterior Tasting Bar

Sitting at this bar becomes a tasting beer experience through the open bar design, knowledge of the staff and beer authority graphics. Continuous bar from interior to exterior allows a variety of seating, including sought after corner seats on both the interior and exterior.

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3

Brick Tower Entry

Where store is in-line, pop parapet up at entry and provide brick wall returns at roof.

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4

Separate Dining and Bar Spaces

Differential with volumes varying in ceiling heights. Use clerestories wherever possible for ‘factory aesthetic’

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5

Visibility of Televisions

TV visible from every seat, use stadium seating for TV viewing parties as extension of the bar.

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6

Highlighted Beer Cooler & Community Tables

Opportunity to highlight kegs and emphasize ‘beer authority’, include views into beer cooler through frosted film. Locate ‘Hall of Foam’ graphic here

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7

Branded Awning

Custom awning design lends an opportunity for branding and OC recognition from the street.

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Brochure

Download our OC Franchising Brochure Here!